Artwork
Artwork specs
Keep it bold, keep it short. Digital billboards are seen for a few seconds at a time.
File types
- Still images: JPG or PNG
- Video: MP4 (H.264), no audio, 10 seconds
- Maximum file size: 50 MB
Size
Match the exact pixel size shown on the billboard's listing (for example 1920 × 1080). Don't add bleed or borders.
Content rules
- No flashing or strobing effects
- No content that could be mistaken for a road sign
- Must comply with South African advertising standards
- Keep text large: aim for a maximum of seven words
- Screens near schools do not allow political, gambling, alcohol or nudity content
Approval
Upload artwork after paying. Artwork that meets the screen's exact specs (size, file type and duration) is approved within 24 hours — usually 2–24 hours, often just a few hours. If anything needs changing, we'll let you know so you can resubmit. Your booking goes live on your booked start date once artwork is approved. You can replace artwork any time before your start date.